Learn why you should run Snapchat Ad Campaigns with BRIDGE
Snapchat is one of today’s hottest social media channels with over 106.2M active US users. This social image and video app allows users to create organic vertical, short-form (up to 60 sec) videos and image stories. In-app advertisements can be 3-180 seconds long and a mix of static images and videos.
The Benefits of Running Snapchat with BRIDGE
The benefits of Snapchat advertising are high brand awareness and user engagement. Due to Snapchat’s unique delivery algorithms, it’s easy to get higher user engagement on your ads with much less effort.
Snapchat ads are relatively new
Therefore a smaller number of brands are using the platform providing you with a greater opportunity to get more reach and engagement for your ads.
Target REAL People From BRIDGE's 1st-Party Audience
Snapchat ads target real people in the same way as our other channels.
Run Snapchat Ad Campaigns to Your Contact Lists
We can layer your audience with our audience segments to get a better understanding of whom you are targeting.
Snapchat Isn't Just For Kids
Of Snapchat’s 106.2M active US users, 13-17 year-olds only make up 12% of Snapchat’s demographic. The majority of Snapchat users are 18-29 year-olds (65%), making them the largest key demographic on the app.
The types of Advertisers that should run Snapchat Ad Campaigns:
- Have awareness objectives and are looking for creative ways to tell brand stories
- Use video or social as part of their digital strategies, particularly on mobile
- See the value in reaching consumers on emerging media platforms
- Lean toward mobile advertising. Snapchat is a largely mobile platform
- Have the ability to create videos on their phones or are willing to learn