Required copy by state for CBD & Cannabis Advertising
Yes. The following copy MUST be included on creatives for campaigns run in the markets listed below.
RECREATIONAL CANNABIS STATES
STATE | REQUIRED AD COPY |
ALASKA | Marijuana has intoxicating effects and may be habit-forming and addictive. Marijuana impairs concentration, coordination, and judgment. Do not operate a vehicle or machinery under its influence. There are health risks associated with the consumption of marijuana. For use only by adults twenty-one and older. Keep out of the reach of children. State license number listed on creative. |
CALIFORNIA | State license number must be listed on creative |
NEVADA | Keep out of reach of children. For use only by adults 21 years of age and older. |
OREGON | Do not operate a vehicle or machinery under the influence of this drug. For use only by adults twenty-one years of age and older. Keep out of the reach of children. |
MASSACHUSETTS |
All marketing, advertising, and branding produced by or on behalf of a Marijuana Establishment shall include the following warning, including capitalization, in accordance with M.G.L. c. 94G, § 4(a1⁄2)(xxvi):
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WASHINGTON | This product has intoxicating effects and may be habit-forming. Marijuana can impair concentration, coordination, and judgment. Do not operate a vehicle or machinery under the influence of this drug. There may be health risks associated with the consumption of this product. For use only by adults twenty-one and older. Keep out of the reach of children. |
ARKANSAS | Marijuana is for use by qualified patients only. Keep out of reach of children. Marijuana use during pregnancy or breastfeeding poses potential harm. Marijuana is not approved by the FDA to treat, cure, or prevent any disease. Do not operate a vehicle or machinery under the influence of marijuana. |
FLORIDA | Requires state approval for any advertisement. We will operate only when approval is provided and confirmed by the submitting advertiser or agency. |
MARYLAND | Requires state approval for any advertisement. We will operate only when approval is provided and confirmed by the submitting advertiser or agency. |
OHIO | Campaigns can only promote the dispensary and cannot promote specific products. Additionally, campaigns may only use state-approved graphics and branding for dispensary campaigns. |